TravelCove, formerly known as Yule Travel, a travel agency which headquartered in Bishopton, says confidence is returning to the hard-hit holiday industry and believes there is hope for the sector as bookings start to increase following the easing of some travel restrictions and changes in covid testing rules for international travel to and from Scotland and the rest of the UK.
According to TravelCove, which has recently rebranded and launched a new year travel campaign, destinations such as Thailand & Dubai have been popular with customers looking for some sun and adventure in 2022, after a long period of uncertainty around travelling abroad.
It is welcome news following a tough 20 months for the business which has been operating as Yule Travel, now TravelCove, for three years. Earlier this month it launched a marketing campaign encouraging customers to have ‘A Fresh Perspective’ on holidays this year, as restrictions ease and consumer confidence for overseas travel returns.
TravelCove has been raising its profile on social media through videos, digital brochures and social media deals and is encouraging holidaymakers to book their 2022 trips through a travel business.
Ryan Yule, Travel Specialist and Owner at TravelCove said: “After an extremely difficult couple of years for our business, we are so pleased to have hopefully turned a corner. Since we don’t make a profit until customers complete their holidays, we rely heavily on the continuation of travel for the livelihood of our business and for our employees’ job security.”
“From our recent sales figures, we have seen travel trends in long-haul holidays becoming popular, with customers increasingly choosing destinations such as Thailand for their 2022 holidays. So far, bookings have mostly been for the months of April to June, the best time to visit some South-East Asian destinations, and we’re looking forward to helping more customers achieve their new year travel dreams.”
TravelCove is a member of The Travel Network Group, the UK’s largest independent travel membership organisation representing more than 1,200 travel businesses. It operates as part of Inspire Ltd, ABTA membership L4341.
Gary Lewis, CEO of The Travel Network Group said: “The travel industry has faced huge difficulties these last two years, so in light of the recent positive announcements from Government, we are hopeful and remain optimistic for 2022.”
“We want to ensure all our members, including TravelCove, have the right tools to engage with their customers and gain bookings for this year and beyond.”